Branding

  • Brand identity (logo
  • Business cards
  • Stationery – letterhead and envelopes
  • Bills and vouchers

Event Collateral 

  • Brochures
  • Fliers
  • Other communication
  • Emailers
  • Invites for the launch
  • Backdrop
  • Standees
  • Press kits
  • Banners
  • Danglers
  • Booth design ( for exhibition)
  • Badges
  • Presentations
  • Handouts

Website Design

  • Design concept and visualisation
  • Navigation and hierarchy
  • Information architecture
  • Design and detail of individual pages
  • Image correction if required
  • Typography
  • Image sourcing
  • Iconography
  • Making it responsive ( mobile friendly)
  • Working with developer to go live

App for IOS & Android 

  • Design concept and visualisation
  • Navigation and hierarchy
  • Information architecture
  • Design and detail of individual pages
  • Image correction if required
  • Typography
  • Image sourcing
  • Iconography
  • User experience
  • User interface
  • Presentation Decks
  • Templates for future use
  • Design of specific presentation decks
  • Handouts

Office space branding 

  • Signage
  • Navigational signage
  • Environmental graphics
  • Uniforms – branding the uniform – nametags/badges

Publication design 

  • Both internal and external ( Magazine, E-magazine, Article/Papers)

Marketing collateral

  • Emailer templates – for communication
  • Brochure 
  • Flier
  • Pamphlets

Branding for buses/ other vehicles 

Product design –

(Innovative packaging for any products related to launch or other festivals/ new years/ etc) – Corporate giveaways – Kits

Packaging for actual product (if required)

Collateral for dealers 

  • Posters
  • Brochure
  • Fliers
  • Stickers
  • Danglers
  • Point-of-Purchase collateral

Gayatri Vijayan is the Co-founder of an experience design studio. www.oddity.co.in. She is a designer alumnus of the National Institute of Design and  my partner is a hotelier moved onto Qualitative Researcher. They  have been working with brand experiences in the physical and digital world for the last 10 years. Clients include Unilever, Urban Ladder (website), World bank, Janaagraha, Janalakshmi, Janaadhar, Quantum Consumer Solutions, TVS, Turbo Energy Limited, Aditya Birla, Manipal Group, Royal orchid, Women’s Cinema Collective, etc. 


Over the years, they have mined insights from across various sectors and categories to help evolve their understanding of the user. Being technology enthusiasts ourselves, they are also constantly exploring and researching new developments in the digital world. They have an intense design-centric approach that is both strategic and tactical and will be able to share working prototype for the clients to better understand the experience. 

CONTACT

gayatri@deleveled.org